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Celebrating the 2nd Anniversary of the SaiSure Nutraceutical Facility

Celebrating the 2nd Anniversary of the SaiSure Nutraceutical Facility

January 14th, 2025

January 14, 2025, was a momentous day as the SaiSure Nutraceutical Facility proudly celebrated its 2nd anniversary. The landmark occasion was graced and blessed by the presence of Sadguru Sri Madhusudan Sai, the visionary behind SaiSure, whose guidance continues to inspire the mission.

It was also a true delight and an honour to have Dr. Annapoorna Sridevi, Director of the Central Food Technological Research Institute (CFTRI), join us as a special guest for the celebrations. She was accompanied by Dr. Raj Bhandari – Senior Pediatrician & Government Advisor. He also serves as an advisor at Annapoorna Trust.

The event commenced with a ceremonial pooja to mark this auspicious day, followed by a brief interaction by Sadguru and the staff members as well as board representatives.

Key Highlights of the Event are as follows.

1. Discussions on Enhancing SaiSure

The event served as a platform for collaborative discussions on improving the SaiSure product line to combat malnutrition and anaemia in underserved communities.
There were discussions on: –
o Ways on further enriching the nutritional value of SaiSure products.
o Enhancing flavour profiles and ease of preparation
o Exploring ways to make SaiSure more impactful, especially for children in economically weaker sections.

Expert Inputs:

Dr. Annapoorna Sridevi shared insights on innovative approaches to nutrition and emphasized the importance of blending science with social responsibility to create sustainable solutions.

2. Vision Shared by Sadguru Sri Madhusudan Sai


Sadguru Sri Madhusudan Sai outlined a compelling vision for the future, focusing on scaling up the reach and impact of SaiSure.
• Sadguru highlighted the urgent need to establish additional SaiSure Nutraceutical Facilities in various regions to meet growing demands.
• He emphasized the need to expand the program to reach more children, particularly in rural and underserved areas.

• Sadguru advocated leveraging partnerships with government bodies, policymakers, and corporate CSR initiatives to amplify the program’s reach and achieve its mission of serving millions of children.


3. Charting the Future Roadmap


The anniversary celebrations also provided an opportunity to discuss the future trajectory of SaiSure and its initiatives.
• Sadguru stressed the importance of working with governments to integrate SaiSure into school meal programs, aligning with national efforts to combat malnutrition.
• Strategies were discussed to align SaiSure’s objectives with national nutrition policies and secure the necessary funding and support.
• Plans were laid out to streamline distribution networks, ensuring timely delivery of SaiSure products to schools and communities in need.

A Commitment to “Nutrition for Every Child”


Hunger is often perceived as the ultimate adversary in the fight against poverty, yet it is not just the absence of food alone that causes suffering and death. More often, it is poor nutrition. The focus from merely filling stomachs to ensuring the nutritional quality of what is consumed is what this mission is about.


Poor nutrition is the underlying cause of many preventable diseases and deaths worldwide. It is particularly devastating in vulnerable groups such as children, pregnant women.


This 2nd anniversary of the SaiSure Nutraceutical Facility marked a significant step toward addressing these critical challenges of malnutrition and anaemia among children. With guidance from Sadguru Sri Madhusudan Sai and collaboration with experts like Dr. Annapoorna Sridevi, the facility is poised to expand its operations and impact, bringing the vision of “Nutrition for Every Child” closer to reality.

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Events Latest Updates

Saisure Nutritions – Recipient of ET Nutrition & Wellness Award, 06 Dec 2024

SaiSure Nutritions - Recipient of ET Nutrition & Wellness Award

06 December 2024

SaiSure Nutritions LLP received the prestigious “Excellence in Nutri Product Innovation” at the inaugural edition of the ET Nutrition & Wellness Award on December 6, 2024, at the Hyatt Regency, New Delhi.

It was truly heartening to learn that only a selected few categories had dual winners, and this prestigious recognition was shared with the industry giant Nestlé India.

The launch edition of the ETHealthworld Nutrition and Wellness Awards in India was set to make a significant impact in the field of health and nutrition. With the central theme of “Innovate, Elevate and Celebrate,” this prestigious awards program aimed to recognize and honour outstanding contributions in the realm of nutrition and wellness. 

The award was evaluated based on five key criteria: excellence in innovation, impact, strategy execution, and future growth within the nutrition and wellness sector.

SaiSure’s flagship fortified products have been transformative, improving the health and well-being of over 1 crore government school children across India. Distributed through the Annapoorna Trust, SaiSure’s products are crafted using organically grown Ragi, cultivated by dedicated farmers from Tiptur & nearby regions, ensuring both superior quality and sustainable practices.

Mr. Bharani Prasad, Director of SaiSure Nutritions, expressed his deep gratitude during the ceremony and acknowledged the collective efforts that contributed to the achievement. He stated that the award reflected their commitment to addressing hidden hunger in children. Highlighting the issue, he remarked that deaths in the present day often result not from hunger but from hidden hunger. He further emphasized that SaiSure is not merely about providing nourishment but about positively transforming the lives of young individuals. This was shared by him during a video byte with ET Healthworld.

The day-long event featured engaging scientific sessions and insightful discussions.

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Launch of free morning nutrition – SaiSure Millet (Ragi) Multi Nutrient Health Drink to 55 lakh children in entire Karnataka, 22nd Feb 2024

Launch of free morning nutrition - SaiSure Millet (Ragi) Multi Nutrient Health Drink to 55 lakh children in entire Karnataka

22nd Feb 2024

The Sri Sathya Sai Annapoorna Trust has launched a free morning nutrition program aimed at providing vital nourishment to government and government-aided school children across Karnataka. As part of the PM Poshan Abhiyan and Ksheera Bhagya schemes of the state government, this initiative is set to benefit 55,56,000 students. Given that 2023 has been declared the ‘International Year of Millets,’ the program will deliver SaiSure Millet (Ragi) Multi Nutrient health mix along with government-sponsored milk powder. This CFTRI-approved health mix is designed to tackle vitamin and mineral deficiencies, with a particular focus on addressing anemia, a common issue in rural areas.

The official launch took place on February 22, 2024, in the Banquet Hall at Vidhana Soudha, Bengaluru. The event was graced by the Honourable Chief Minister, Sri Siddaramaiah, who inaugurated the program. He was accompanied by school children and the founder of Sri Sathya Sai Annapoorna Trust, Sadguru Dr. Sri Madhusudan Sai. Other notable attendees included Sri S. Madhu Bangarappa, Minister of Primary & Secondary Education and Sakala of Karnataka, Sri T B Jayachandra, MLA of Sira constituency and former Minister of Law and Parliamentary Affairs of Karnataka, K H Muniyappa, Minister of Food, Civil Supplies and Consumer Affairs of Karnataka, Smt. Shalini Rajneesh, Development Commissioner, Sri Ritesh Kumar, Principal Secretary for Education, and Smt. BB Kaveri, Education Commissioner.

In his address, Chief Minister Sri Siddaramaiah underscored the urgent need to tackle iron deficiency among children. He welcomed the collaboration between the Annapoorna Trust and the Karnataka government, expressing optimism about the positive impact of the millet-based health drink on the physical and mental health of the children. He emphasized that addressing malnutrition-induced anemia is crucial for children to focus on their academics and grow healthily. The Chief Minister highlighted the broader significance of education, linking it to self-esteem and societal welfare, and commended the program for its innovative approach to nutritional solutions.

Sadguru Dr. Sri Madhusudan Sai, in his speech, stressed the importance of addressing multi-nutrient deficiencies and lauded the collaboration with the government and various CSR partners. He drew parallels to other successful schemes like Anna Bhagya and Ksheera Bhagya and expressed joy at the launch of SaiSure Bhagya. The program, which began in 2012 with 50 children in Karnataka, has now expanded to serve 90 lakh children in over 1 lakh government schools across 25 states and 4 Union Territories, marking a significant milestone. He acknowledged the Chief Minister’s earlier efforts in starting the Ksheera Bhagya Scheme in 2013 and expressed gratitude for the continuous support to uplift rural children through quality nutrition, education, and health.

The Honourable Education Minister Sri Madhu Bangarappa also extended his heartfelt gratitude to Sadguru Dr. Madhusudan Sai and the Sri Sathya Sai Annapoorna Trust for their collaborative efforts. He emphasized that the SaiSure multi-nutrient health mix would be provided to all children to be mixed with 150 ml of milk, underscoring the education sector’s commitment to holistic child well-being by integrating essential nutrients into their daily diet.

Mr. Anand Kumar Kadali, Trustee and Secretary of Annapoorna Trust, recounted the program’s humble beginnings as ‘Narayana seva’ (feeding the poor) for 50 children in Kengeri in 2012. He expressed gratitude to the Honourable Minister Sri Madhu Bangarappa for his support and detailed the extensive discussions and planning over the past three months that led to the program’s fruition. He emphasized the importance of collective efforts from the government, society, and organizations in making this nutrition intervention possible.

An interactive online session with children assembled in Vidhana Soudha was also held, featuring live feeds from schools across districts. The children expressed excitement and gratitude for receiving nutrition thrice a week. This significant milestone expands the program’s reach to 90 lakh children in 1 lakh government schools across 25 states and 4 Union Territories, celebrating a major step forward in improving child welfare through nutrition.

 
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Launch of Morning Nutrition in collaboration with Light a Life – A First American (India) FoundationJune 27th, 2023

Launch of Morning Nutrition in collaboration with Light a Life – A First American (India) Foundation

June 27th, 2023

The much-awaited launch of Morning Nutrition in the form of SaiSure multi nutrient health mix with Government sponsored milk kickstarted from 1st week of June 2023 in Chikkaballapur and Ramanagara districts of Karnataka.

 

Total of 13213 children in 277 rural govt schools are benefited with this intervention. This health supplement is known to improve immunity, enhance cognition, optimize weight gain, increase bone mass, and ensure healthy blood. SaiSure is available in Vanilla & Chocolate flavours.

 

Annapoorna employees & volunteers sprang into action to make sure supplies are being sent to each school on time. Discussions were already held with education department counterparts for co-ordination.

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Events Govt Collaborations

Launch of SaiSure – Fortified Ragi Malt for 2.5 million Govt. School Children of Telangana June 26th, 2023

Launch of SaiSure – Fortified Ragi Malt for 2.5 million Govt. School Children of Telangana

June 26th, 2023

Recognizing the crucial role of nutrition in combating anaemia and malnutrition, thereby promoting healthy growth among children, the government of Telangana aims to ensure that all government school students across the state receive a nourishing start to their day.

 

Going forward, 25 Lakh students of all government and local body schools across Telangana will be served hot and nutritious 250 ml “Ragi Java” as breakfast every alternate day. This Ragi Malt with Jaggery is fortified with nutrients and flavoured with other natural ingredients for taste to make it a wholesome breakfast.

This historic initiative was inaugurated by Smt. P Sabitha Indra Reddy, Hon’ble Education Minister of Telangana, respective district ministers, and MLAs on June 20th, 2023, to commemorate “Telangana Vidya Dinotsavam” as part of “Telangana Formation Day Decennial Celebrations,” also known as “Telangana Rashtra Avatarana Dashabdi Utsavalu”.

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Events Govt Collaborations

Launch of SaiSure Millet health mix in Muzaffarpur and Munger districts of Bihar May 30th, 2023

Launch of SaiSure Millet health mix in Muzaffarpur and Munger districts of Bihar

May 30th, 2023

The much-awaited launch of the SaiSure Millet health mix took place on 24 and 26 May 2023 in the districts of Muzaffarpur and Munger districts in Bihar state. A total of 52,000 government school children will be benefited.

 

On May 24th, the launch event of SaiSure Millet health mix took place successfully at Haridaspur Middle School in the Kanti block of Muzaffarpur district. Under this morning nutrition program, about 25,000 government school children across 154 schools of Kanti block are provided this health supplement drink every Wednesday by Sri Sathya Sai Annapoorna Trust. The health mix contains ragi cereal fortified with minerals and vitamins along with jaggery.

 


Ragi or finger millet offers a bounty of nutritional benefits encompassing all the essential macronutrients – carbohydrates, fibers, fats, and proteins, along with a noteworthy level of key micronutrients – vitamins B, C, and E, and minerals to boost immune, skin, and hair health. Being a good source of natural calcium, Ragi strengthens bones in growing children. Ragi malt with jaggery is said to be a good medicine in the prevention of anaemia.

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Events Govt Collaborations

Launch of SaiSure in UT – Dadra and Nagar Haveli and Daman and Diu – 21st April 2023

Launch of SaiSure in UT – Dadra and Nagar Haveli and Daman and Diu – 21st April 2023

April 23rd, 2023

SaiSure Morning Nutrition program was launched in another union territory, Dadra and Nagar Haveli and Daman and Diu, on 21 April 2023 by Annapoorna Trust. With this recent launch, Annapoorna Trust has its presence in a total of 5 union territories and 23 states.


Nearly 1000 children in Centre Primary School (CPS) in Silvassa will receive SaiSure Multi Nutrient Health mix along with milk powder. A measure of health parameters like height, weight, and haemoglobin under the health profile test for 969 students of CPS Silvassa school was noted by Rashtriya Bal Swasthya Karyakram (RBSK), which operates under the Ministry of Health and Family Welfare, Government of India. This is a case study that is done to study the impact of the health mix, and hence one test is conducted prior to the launch of SaiSure Multi Nutrient Health Mix and one more, 3 months post the launch.

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Events Govt Collaborations

Morning Nutrition Launch in North Goa – 20th March, 2023

Morning Nutrition Launch in North Goa – 20th March, 2023

March 24th, 2023

Sri Sathya Sai Annapoorna Trust in collaboration with Geno Pharmaceuticals launched the Morning Nutrition programme in North Goa on 20th March 2023. A total of 85 students from two schools, Government High School Shirodwadi – Mulgao and Government Primary School Shirodwadi – Mulgao, will receive Morning Nutrition every day.

 

The children of today are citizens of tomorrow. It is the fundamental right of every child to receive good nutrition, good healthcare, and good education. Annapoorna Morning Nutrition programme works at the grassroots level in the area of child nutrition, and the impact has been remarkable in terms of higher attendance, lower dropout rates, improved health parameters, a marked increase in academic performance, attentiveness, and many more.


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Events

Morning Nutrition Launch in Kagaznagar Mandal, Kumuram Bheem Asifabad District, Telangana Jan 21st, 2023

Morning Nutrition Launch in Kagaznagar Mandal, Kumuram Bheem Asifabad District, Telangana

January 21st, 2023

Morning Nutrition was launched by Sri Sathya Sai Annapoorna Trust on 7th January 2023 at ZPHS Buruguda in Kumuram Bheem Asifabad District, and at ZPSS Bhatpally in Kagaznagar Mandal. A total of 42,384 school-going children across 720 schools will receive Ragi Cereal Health Drink.


The launch event was held in the presence of various government officials and school staff, along with Annapoorna Trust volunteers. At the event in Buruguda, the Chief Guests were Sri Rahul Raj – IAS, Collector, and Sri Ashok – DEO along with the Head Master of the School, Sri Udaybabu. At the Bhatpally launch event, Sri Koneru Konappa – MLA, Sirpur Constituency, Telangana Legislative Assembly, Sri Ashok Gupta – DEO, and Sri Bikshapathi – MEO, were the Chief Guests. The Headmaster, Sri Tuduru Nageshwar was also present. From Annapoorna Trust, Sri Anand Kumar Kadali – Trustee and Executive Secretary, Sri Srikanth Vooturi – Regional Manager of Telangana, along with Sri Battu Mallesham, Sri Laxman, and Sri Murali were present.

At ZPHS Buruguda in Kumuram Bheem Asifabad district, Sri Rahul Raj – Collector, in his address to the gathering, appreciated the Trust for the wonderful service rendered to the children. He said this service gives two benefits. Firstly, it helps in the eradication of malnutrition in poor children in these tribal areas, and secondly, the children usually travel long distances to school and while parents are unable to feed them in the morning, this service helps them attend classes with filled stomachs and no child will remain in school hungry! The collector announced Rs. 300 per month to the cooking agency of each school, much to the delight of all. On request by the collector to feed the Class 10 students in the evening as well, for additional classes, Sri Anand Kumar Kadali – Trustee and Executive Secretary of Annapoorna Trust announced that the Trust will provide additional provisions to them.


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Events

Relaunch of SaiSure Multi Nutrient health mix in Mandya district, 19th Dec 2022

Relaunch of SaiSure Multi Nutrient health mix in Mandya district, 19th December

December 20th, 2022

On 19th December 2022, the re-launch of SaiSure Multi Nutrient Health Mix post-COVID pandemic was held at Maradevanahalli village, Marachakanahalli grama panchayat in Mandya district. A total of 860 children in 15 schools will receive the SaiSure Health drink.

Previously, SaiSure was provided to children in schools around the Sri Sathya Sai Sharadaniketanam campus (located in Maradevarahalli, Mandya district) before the COVID pandemic. Now with this relaunch, 6 government schools comprising of 200 children are provided SaiSure Multi Nutrient Health Mix. Milk is provided by the government under the Ksheera Bhagya Scheme.